Retail Omni-Channel Strategies

Archives for February 2010 « Recent Articles

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Will Technology Fuel Asian Retail Growth?

By Leslie Hand

I have just spent the last two weeks in Asia, first in Singapore, where we hosted a breakfast seminar for retailers, then in Mumbai where we presented our Top 10 Retail predictions at the Asia Retail Congress and then attended NASSCOM. I also had the wonderful opportunity to meet face-to-face with many retailers based in the regions to discuss their technology strategies and their challenges. I end these two very busy and productive weeks, with an understanding that retailers in the region align with one of

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Social Networks for Same-Shopper Sales Growth

By Ivano Ortis

The profile of the modern consumer is rapidly evolving and eCommerce sales continue to grow in double digits. It is increasingly on social networks that consumers build their preferences of a given product or service; it is on social networks that consumers gather the necessary information to make purchasing decisions; and it is on social networks that brand awareness is established and brand image is ultimately built.

Photo of Leslie HandOffline

In our Worldwide Retail Industry 2010 Top 10 Predictions (IDC Retail Insights Doc #GRI221481, January 2010), we remind retailers that out of every recession, retailers who transform their business models for the new reality, emerge stronger, and often become new leaders. In prediction #2, we take this a step further, describing how retailers can reduce traditional IT costs and still afford to launch aggressive technology investment programs. Guess which retailer we see doing just that? One clue, they do not

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