Welcome to the Reset Economy

By Robert Parker – July 20, 2009
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A term has emerged in the business press to describe our current economic situation – the Reset Economy.  The term, with attribution for origination typically given to Jeff Immelt of General Electric, refers to the sense that this economic recession is more than a simple business cycle correction, but is a permanent, fundamental change to how markets will operate and be influenced moving forward.  To quote Mr. Immelt:


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Robert Parker

Group Vice PresidentIDC


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