I was recently interviewed on M2M Radio. This interview was conducted by M2M Magazine editor Peggy Smedley. Peggy and I discussed factors shaping the M2M market; topics covered ranged from the Manufacturing Insights M2M vendor selection framework to the manner by which the overall M2M ecosystem might benefit from the US Federal Government's American Recovery and Reinvestment Act.
During the interview, I introduced the future IDC Manufacturing Insights M2M Global Index. The goal, as related to our M2M index, is to create and maintain a quarterly updated index of publicly traded firms that have identified M2M technologies as central to their product strategies. Identifying firms today that fit this characterization will be a challenge; nevertheless, we are confident that product companies will increasingly market enhanced product capabilities and support options made possible by M2M enablement. Metrics that we'll track in the index include: Revenue, Net Profit Margin and Inventory levels.
As the index evolves into a sample useful for data trending, we'll compare and contrast the performance of those firms with substantiated M2M product sets and those that have not acted in kind. We anticipate the findings will show quantifiable value of M2M throughout the product lifecycle.
Please have a listen to this two part interview (titles number 2 and 3 on 7/21/2009 ["Manufacturing M2M"]). I'm interested in your thoughts on M2M and the Stimulus package. Additionally, I welcome your thoughts concerning the MI M2M Global Index. Do you think there's value in this sort of data? Will data of this sort help you build the case for M2M within your enterprise?
I look forward to your feedback.