Big Data or Big Leadership?

By Robert Parker – July 12, 2011
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I was catching up on my back issues of the Economist last week and came across an article on big data.  My first reaction was to be impressed if not somewhat surprised as to how the term has made its way into the mainstream conversation.   Given the high tech roster of advertisers, it certainly makes economic sense (excuse the pun) for the magazine to address the topic, but they also did a reasonably good job of identifying why this investment area is important to how business get conducte


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Robert Parker

Group Vice PresidentIDC


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