Changing Life Sciences Value Chain

Archives for April 2010 « Recent Articles

Photo of Eric NewmarkOffline

We recently completed our annual survey of supply chain technology priorities in the life sciences. One hundred forty-seven industry leaders were asked to identify what their most important IT-related supply chain investments will be in 2010.

Photo of Dr. Alan S. LouieOffline

I have long argued that clinical development has been moving in the direction of comprehensive eClinical solutions that enable transparent sharing of data and more efficient production of information.  The recent acquisition of Phase Forward by Oracle is a significant milestone in the shift towards that goal.  In discussion with numerous trial sponsors regarding their selection of particular eClinical applications (e.g. EDC, CDMS, CTMS, IVRS, ePRO, Drug Safety, etc.), there has been only fleeting

Photo of Eric NewmarkOffline

Oracle Doubles Down on Sales & Marketing

By Eric Newmark

While there is no denying that CRM is the backbone application enabling sales and marketing operations, talk to anybody in pharma who regularly uses CRM and you're likely to hear one or more of the following complaints (if not all of them):

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