Channels and Alliances

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Photo of Darren BibbyOffline

I've always thought of Sage Software as an interesting mix of ERP and CRM companies. A holding company of sorts. I have wondered when we might see the vendor trying to impose some sort of "Sage-ness" to the varied companies it owns; trying to bring it all together under one brand. Or if that was indeed the plan. Sage's partner conference in Nashville, Tennessee August 12-15 was a great way to learn about how far the vendor has come in its efforts. What better situation shows off Sage's mix of products and markets than having a North American CEO with a strong Parisian accent speaking to partners in the heartland of America. (I think that plays better today than it would have in the past.) Here were the highlights and insights I took from a partnering perspective.

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