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To help organizations evaluate current content management infrastructure and capabilities and identify the steps they need to take to advance to the next stage of maturity, IDC developed the IDC MaturityScape for managing enterprise content. IDC has also established a benchmark study on content management maturity to offer a systematic and rigorous approach for organizations to assess their content management competency and maturity. This article provides a high level summary of key findings.


Photo of Holly MuscolinoOffline

Managing Enterprise Content: An IDC Maturity Model

By Holly Muscolino

The IDC MaturityScape for managing enterprise content describes the organizational characteristics at five levels of content management maturity.


Photo of Holly MuscolinoOffline

IDC defines digital transformation (DX) as enterprises' use of 3rd Platform technologies (cloud, mobility, data analytics and social business) to create value and competitive advantage through new offerings, new business models, and new relationships. In addition to gaining critical operational efficiencies, a principal outcome of digital transformation is improved customer experience.A cornerstone of DX is transforming content-centric workflows, especially those related to interactions with customers, as well as other external stakeholders. This article explores a framework for defining content-centric workflows.


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