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Photo of Marc DeCastroOffline

Everyone enjoys carousel rides. Well, most people enjoy them unless they reach a point in their lives where vertigo prevents them from even looking at one spinning without feeling queasy. The best part about the ride is trying to grab those elusive brass rings as they came down the chute. Grab one, and you get a free ride. Unfortunately for many banks, customer service can be equal to the ride on the carousel, except instead of excitement it turns into missed opportunities and customer resentment.

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